2022
Inclusive
UX Designer
Inclusive is a nonprofit organization that provides medical services to individuals with intellectual and developmental disabilities in New York City. As part of this project, our team built an MVP for Inclusive.
New York City parents find it frustrating and overwhelming to search for speech therapy for their children because of what they are facing: a complicated process with limited information that makes it extremely difficult for parents to figure out how to find speech therapy for their children.
Our goal is to create an online application that will provide parents with all of the resources and information they need to obtain medical resources for their children as well as a place to find guidance on intellectual and developmental disabilities.
UX research, UI design, UX - Business - Marketing Collaboration
A survey was conducted on 20 participants to identify which products and features or products people are currently using or which cars they owns and their pain-points and determine which solution would be the best to implement.
A variety of competitive analyses, user surveys, and interviews were conducted by our research team. Based on the major themes and insights, we synthesized research findings and insights to inform our future decisions.
Parents want a one-stop-shop source of information that can help guide them through the complicated process of finding a speech therapist for their child.
Parents need to establish trust in the web application in order to utilize and maximize the benefits of the resources.
Parents value the input and perspectives of other parents who can relate to them.
The location, specialization, and/or length of time in business of speech therapists are key factors for parents when choosing a speech therapist.
After conducting user interviews, all the participants responses were synthesized to identity themes, opportunities, and features that Maruti Subscribe as product could focus and improve upon.
A survey was conducted on 20 participants to identify which products and features or products people are currently using or which cars they owns and their pain-points and determine which solution would be the best to implement.
Based on insights from user research, we initially brainstormed ideas to address user needs and pain points and translated these ideas into low- and mid-fidelity wireframes. Following continuous user research findings and feedback from the client, we created and refined mid-fidelity wireframes during the first three weeks of the project.
Rough sketches were done to get my initial thoughts on paper and brainstorm new ideas for specific UI elements.
After analyzing the results of usability testing, we made iterative improvements to our design over a period of 3 weeks, focusing on 3 key areas of enhancement: Landing Page, Sign up Page and the Speech Therapy Page.
Users can either subscribe a new car as well as old car.
Users can either subscribe a new car as well as old car.
Users can either subscribe a new car as well as old car.
As a result of eight weeks of dedicated work and collaboration among teams, a comprehensive MVP was delivered in Phase 1 of the Inclusive Project. We used Zeplin to effectively collaborate with developers, providing over 100 mobile and desktop screens with annotations, arrows, and user flows to offer context. A clear and efficient handover process for developers was facilitated by supplying specs with measurements for UI elements and padding.
The success of Phase 1 has paved the way for Phase 2, which will focus on expanding the product's features to meet the needs of a broader audience.
Users can either subscribe a new car as well as old car.
In conclusion, I was very happy to be a part of phase 1 of creating an MVP for the Inclusive website. During the 2 months, I collaborated with multiple teams such as development, research, product strategy, content, and the client. We followed the agile method of sprints. Although I was only a part of phase 1, but our work that we did impressed the client and is now the foundation for the website. The live website is currently in development and should be live soon.
This project is most memorable to me because the Speech Therapy Guide feature failed to meet its target audience. There was a lot of confusion and a lack of intuitiveness among users. As a result, our design team had to adapt and produce a solution that made sense to the users while also improving the UX of the guide as we entered week 6. I had the opportunity to be involved in this guide and from there, we came up with the idea to make it more of a checklist, vertically laid out to make it more accessible, and with an easy navigation bar at the top to let users skip sections or return to them. In addition, I would definitely test the new design for the Speech Therapy Guide feature with actual users if I had more time to devote to this project. I would brainstorm new solutions and implement those solutions after testing, repeating the process until it is intuitive and user-friendly.